Social eCommerce is the tactic of using social media as a main marketing tool for eCcommerce stores.
With eCommerce stores and social media platforms both receiving more web traffic than ever before, utilizing social media to boost brand awareness and drive traffic is an extremely powerful way to generate sales or an e-commerce website.
Beyond anything, social eCommerce empowers brands to target specific audiences on social channels where users can share branded content with their friends and followers.
Why utilize social eCommerce?
Investing in social media marketing can deliver great returns to a eCommerce website.
Social marketing places an eCommerce site’s boosted posts and social ads directly in front of social media users, promoting brand awareness and eCommerce conversions. The data from social eCommerce is seamlessly tracked so you can analyze the quality of traffic coming from social campaigns, number of sales, and many more measurements.
A well-structured social eCommerce campaign almost always leads to great ROI. As you continue to invest in social channels, your social audience grows, and conversions become more efficient and much cheaper.
Social Media Strategy
We’ll build a strategy that defines what social audience you’re targeting, what products you want to sell, how much growth you’re looking to attain, and any other goals you’ve set.
We’ll also help you create a social schedule, brand voice, custom graphics, and more to ensure that each social campaign delivers traffic to both your store and social channels.
The backbone of all great social media strategy is engaging content that attracts social users and develops a loyal following.
Our social media team knows exactly how to create social followings with compelling social posts, striking graphic content, and conversion-optimized social ads. Each piece of content is created to build brand loyalty and create measurable results.
Each campaign is tested using A/B testing so we can determine which types of content, ad copy, headlines, and more lead to the greatest conversions for your social channels and e-commerce store.
We track numerous data points to deliver the greatest amount of value at the lowest price possible. From there, we discover what works best, create data-driven and optimized campaigns, and provide the highest possible ROI.
Social eCommerce broken down by frequently asked questions.
What is a social eCommerce platform?
A social eCommerce platform can take many forms. It’s a way to sell things through social media, content, and elements. Traditionally, social media is used as a marketing tool to increase eCommerce conversion rates and sales.
Why is social media marketing important for eCommerce?
A social media strategy for eCommerce is a match made in heaven. Business owners can use social platforms to build brand awareness, communicate with customers, and generate more sales from their online stores.
How can I find good social eCommerce services near me?
You just did!
Aelieve Digital Marketing will provide you with a crack team of top-notch social media marketers who can help grow your social eCommerce presence into a force to be reckoned with. Call us today and let’s see what we can do together!