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Experiential Marketing

What is Experiential Marketing

Definition

Experiential marketing is a growing trend which involves marketing a product or a service through experiences that engage the customers and create emotional attachment to the product/service.
Flat Elements 24

"77% of marketers use experiential marketing as a vital part of a brand’s advertising strategies."

https://www.eventmarketer.com/wp-content/uploads/2016/05/2016EventTrackExecSummary.pdf Tweet
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