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Canonical Tag

Canonical Tag

What is Canonical Tag

Definition

A canonical tag (aka “rel canonical”) is an HTML element that lets search engines know a specific URL represents the master copy of a page. Using the canonical tag prevents problems caused by identical or “duplicate” content appearing on multiple URLs.

If you don't explicitly tell Google which URL is canonical, Google will make the choice for you, or might consider them both of equal weight, which might lead to unwanted behavior...

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